Breaking Down a $75MYear Health Tech Marketing Funnel Simple Strategy
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In this video, I break down the $75 million marketing funnel of Butterfly Network—a health tech giant revolutionizing ultrasound technology.
You won’t need to spend hours researching their strategies; I’ve done the heavy lifting for you! From Facebook, LinkedIn, and Google ads to landing pages and campaigns, I uncover their entire playbook so you can replicate their success without starting from scratch.
Here’s what you’ll learn:
• How to build a high-converting marketing funnel using proven frameworks
• Targeting prospects by their buyer’s journey and stage of awareness
• Why vertical-focused landing pages are a must for B2B success
• Data-driven strategies for optimizing your marketing channels
• Content creation tips that resonate with your ideal audience and drive conversions
Whether you're a B2B health tech entrepreneur, marketer, or business leader, this video is packed with actionable insights to help you scale smarter, faster, and more profitably.
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1:12 - Funnel Stages Explained
3:00 - Homepage Secrets
4:32 - Benefits vs. Features for Better Conversions
5:11 - Vertical Pages for Targeted Campaigns
8:05 - How Butterfly Drives Traffic and Conversions
8:45 - LinkedIn Ads: Perfect for Targeting the Right Audience
9:57 - Facebook Ads: Using Video and UGC to Drive Awareness
10:30 - Google Search Ads: High-Intent Traffic
12:12 - Video Campaigns: UGC and Case Studies
14:10 - How You Can Apply This Funnel to Your Business
#mightyorbit #orrettdavis #healthcaremarketing #healthtech #medtech #medicaldevice #digitalhealth #healthcaremarketing #b2bmarketing #leadgeneration, #b2bsaas, #startupmarketing
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