7 Expensive B2B Ad Strategy Mistakes

Published: 05 December 2023
on channel: Orrett Davis
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Watch out for these 7 Costly Paid Ad Mistakes B2B SaaS Companies Make – And How to Avoid Them

Are you a B2B SaaS or Health Tech company making the most of your ad budget? Don't fall for common pitfalls that can cost you thousands in wasted ad spend. Discover the top seven mistakes B2B SaaS companies make in paid advertising and learn the strategies to correct them. From conversion tracking to remarketing, this video guides you through optimizing your paid campaigns for success.

2:00 - Evaluating Customer Acquisition Channels for B2B Tech
5:43 - Prioritizing Ad Channels and Avoiding Multichannel Mistakes
7:20 - Conversion Tracking Essentials for B2B Ad Campaigns
9:10 - Deep Customer Understanding for Effective B2B Ads
11:10 - The Importance of Creative and Targeting in Paid Ads
14:00 - Remarketing Strategies: The Key to B2B SaaS Ad Profitability
16:00 - Why Dedicated Landing Pages Outperform Homepages
18:00 - The Role of CRM in Paid Ad Strategies and ROI Analysis

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