[Webinar] Leveraging Facebook Lead Ads Data to Maximize Campaign Performance with Make

Published: 16 February 2023
on channel: Make

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Welcome to our ""Making Meta Webinar"" 🎬! Dive into the fascinating world of Meta technologies and discover how Make can supercharge your marketing campaigns! Join Omer Hellomayor from Meta and our in-house experts Danielle and Ina as they guide you through the power of Make's automation and integration tools.

🔍 What you’ll learn in this video:
Introduction to Meta technologies and Make
Practical use cases with Facebook Lead Ads, Conversions API, and Facebook Audiences
Exploring the game-changing shift from client-side to server-side data collection
How Make helps automate the entire customer journey, from discovery to conversion
Real-life examples of automating workflows with Make, including CRM updates and generating leads with just a few clicks

✨ Don’t miss out on our special quiz game at the end of the session where you can win a beautiful prize from Make!

📬 Have questions? Drop them in the Q&A Zoom, our experts will answer them live!

🌟 If you find this content valuable, remember to hit the subscribe button and stay tuned for more insightful content to take your marketing campaigns to the next level with Make!

Ready to transform your advertising strategies? Let's turn data into success together!

00:00:06 Introduction and Webinar Overview
00:01:01 Meet the Presenters
00:01:09 Agenda Breakdown
00:02:08 Omer on Meta Technologies
00:05:04 Shift from Cookies to Server-Side
00:06:27 Leveraging Conversions API
00:07:19 Data-Driven Customer Journey Insights
00:09:47 Engaging Customers with Lead Ads
00:10:55 Automating Marketing Funnels with Make
00:13:00 Summarizing Key Points

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