Serious Social - Episode 75: No Fluff, Just Stuff: Inside a winning B2B social campaign
A whopping 50% of B2B marketers struggle to measure the ROI of their lead and demand gen efforts. Time to change the game - well for social.
In "No Fluff, Just Stuff," we're not just talking theories; we're revealing the nuts and bolts of a Social lead gen campaign that slashed CPC by 58% and doubled CTR. Cut through the clutter and get ready for take-off.
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