This is the second call in a series of trainings we did for our Copy Accelerator PRO members around using curiosity and riddles in your copy. It was led by Mario Castelli, one of our partners and a brilliant 9 figure copywriter.
As a quick note, you do NOT need to watch Part I before watching this video, although I hope you will.
In this training, Mario shows how to apply curiosity and riddles in a variety of niches and categories, including Health, Solar, and Dating. You’ll see how these riddles set up products that you want to sell, and how it can make your copy more persuasive without seeming salesy.
You’ll also see examples of long-form copy, email copy, and ad copy…
Plus, the ridiculously good VSL Lead that Mario wrote in 7 minutes (and the strategy behind how he did it.
Check it out, enjoy, and make sure to comment and let us know if you got value from it!
SPG
P.S. Want the “R” module of my RMBC Method for Free? Just go here:
spg.fun/research
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