Augmented reality scavenger hunt | AR city tour case study
Mikhail Chekhov Riga Russian Theatre has launched an augmented reality (AR) expedition in Riga to celebrate the world-famous actor, director and teacher Mikhail (Michael) Chekhov, who once roamed the city’s streets and inspired local talent just the same as his numerous Hollywood student actors, including Audrey Hepburn, Marilyn Monroe and Clint Eastwood.
The AR-enhanced city tour takes explorers on a journey to ten locations that uncover Mikhail Chekhov’s time in Latvia. An AR board can be found at each object. Once the board is scanned with the Overly app, a video layer comes to life, providing exclusive content that details the object’s history and its importance for Mr Chekhov. The AR journey has clocked up hundreds of scans, which are expected to increase significantly post-pandemic.
Read full case study: https://overlyapp.com/case-study/augm...
Overly offers an online platform where you can make your own augmented reality content. No coding.
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