Dove vs. AI Beauty Standards: Keeping It Real With The Code

Published: 18 April 2024
on channel: Dove US
4,423,743
905

"Is AI creating unrealistic beauty standards? Dove is taking a stand.

Twenty years ago, Dove took a stand against false beauty standards. Now, as AI-generated content is predicted to make up 90% of media by 2025*, our mission remains clear: keep beauty real. With 1 in 3 women feeling pressured to alter their appearance due to unrealistic online images, the rise of AI poses a new challenge to authentic beauty.

In honor of the 20th anniversary of the Campaign for Real Beauty, Dove is renewing its commitment: we will never use AI to create or distort women’s images. Our new campaign, The Code, addresses the impact of AI on beauty while celebrating Dove’s lasting legacy of championing real, authentic beauty.

Learn more about our commitment to real beauty: https://www.dove.com/us/en/stories/ca...

*Source: Dove Self-Esteem Project Research, ""2024 The Real State of Beauty: A Global Report""

The Dove Self-Esteem Project is the largest provider of self-esteem education of its kind. We’re on a mission to boost confidence in 250 million young people around the world – by 2030 🌎 Together, we can reach millions more. Join us here 💫

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#Dove #TheCode #DoveSelfEsteemProject #CampaignForRealBeauty #AIBeautyStandards #AIBeauty #RealBeauty #BodyPositivity #WomensEmpowerment"


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