The INFAMOUS “Black” McDonald’s commercials

Published: 04 August 2023
on channel: Garrison Hayes

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At the tail end of the Civil Rights Movement, brands all over the country started doing something new... and a little strange: they started targeting Black consumers in their ads.

Very few did it quite like McDonald's -- so I wanted to dig into that history and show why I think these ads deserve WAY more attention.

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#videoessay #McDonalds #history #nostalgia #90s #television

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