Writing a Detailed, Contextualised Marketing Mix (7Ps) | BTEC National Business Unit 2

Published: 01 January 1970
on channel: tutor2u

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The 7Ps of the marketing mix is the focus for this Unit 2 livestream as we approach the last few days before Unit 2 on 11 & 12 Jan 2023. The most important element of Section B, we'll look at what is needed to provide a detailed, contextualised and justified marketing mix!

#btecbusiness #btecunit2 #tutor2u #exams

VIDEO CHAPTERS
00:00 Countdown and Introduction
07:23 What you need to show for AF5
09:10 Exercise on the 7Ps
18:25 Exam technique advice
22:55 Worked example - Decreal Gear

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