ASYA VEKSLER (Higher School of Economics, Russia) | “Connect-Universum - 2018”

Published: 24 January 2019
on channel: Реклама и PR в Томском госуниверситете

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Materials of the 4th International Transdisciplinary Research and Practice Online Conference “Connect-Universum - 2018” (http://connect-universum.com). The theme of the Conference: “Digital Place Brand Management: Global and Local Aspects”.

Topic of the report: The “Green Ring” project as a new approach to the place identity of the Russian national parks

Asya Veksler (Higher School of Economics, Russia)

Read more: http://connect-universum.com/node/804

Andrey Lapshov, the President of the Communication group Insiders (Moscow, Russia), Member of the Supreme Advisory Council of the Russian Public Relations Association, and the author of “Green Ring” Project joined the webinar during the presentation.

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