Customer Service Vs. Customer Experience | Shape Customer Experience | Joey Coleman

Published: 18 June 2020
on channel: AppSumo

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Joey Coleman on the difference between customer service versus customer experience:

"I think of customer service as a general rule is reactive, it's what are you doing to respond to the customer to solve their problem, answer their question, fix their need."

"I think of customer experience as a proactive task, what are you doing to create the kind of touch points and interactions that actually lead the conversation and leave your customers feeling taken care of and provided for before something goes wrong."

Rethinking your way of approaching your customer service and customer experience efforts that will turn new customers into lifelong fans. ⭐️

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