TENCEL™ X Anju Modi at Lakmé Fashion Week in partnership with FDCI.

Published: 14 October 2022
on channel: Lakmé Fashion Week

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TENCEL™ X Anju Modi at Lakmé Fashion Week in partnership with FDCI.

Anju Modi's collection is known for the revolutionary philosophy of reviving traditional crafts, creating timeless, organic, and handcrafted silhouettes whilst empowering craftsmen, her design philosophy struck chords with Lenzing and gave birth to a new collection. The Lenzing Group’s dedication to being the industry’s innovation leader by offering eco-friendly, innovative, and impeccable quality products proves to be in alignment with the brand values at Anju Modi.

The commonalities between the two leading brands led to a collection, designed mindfully using high-quality man-made cellulose fibres, manufactured from sustainable sources such as wood chips and wood pulp. The collection flaunts a vibrant colour palette, comprising deep yellows, garnet red, delicate ivories, royal pink and blues. Carefully engineered textiles from natural fibres, bearing the strength of man-made fabrics gave rise to captivating eco-friendly drapes with an old-world charm, thus honouring the artist’s body of work.

@tencel_india @anjumodi @lakmeindia @fdciofficial @r1seworldwide

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